Creed Infusions

Creed Infusions was a second year University project where we had to conceptualise a ‘realistic’ new Product for an existing Brand. Through hours of extensive research I came to create to Creed ‘Infusions’, a luxury tea, a perfect brand extension for the already internationally renown fragrance brand Creed. This project included many variables from rebranding the Creed line whilst sticking true to the Brands luxury chiche, designing and printing the packaging, copywriting, product photography and advertising.